No flowers or dinners: Knowledge of finance and cryptocurrencies is the new most attractive trait in dating

A Pollfish report reveals that 76% of Generation Z prioritizes financial and cryptocurrency knowledge when choosing a romantic partner.

The dating market in the United States is experiencing a shift in the priorities of singles, where economic stability and knowledge of digital assets weigh more than traditional romantic gestures. 

According to a recent Pollfish survey of 1.000 adults, financial education has become a key factor in attracting younger generations. 

The survey results indicate that 76% of Generation Z members and 75% of Millennials believe that personal finance management It's a key element when evaluating a potential partner. This phenomenon reflects how competence in money management has gone from being a matter of domestic logistics to an essential component of personal attractiveness in 2026.

Financial literacy as a requirement in modern dating

Pollfish survey data shows that two-thirds of the general population in the United States find financial education appealing. However, this interest is particularly strong among young adults aged 21 to 40. 

For 76% of Generation Z, understanding how the economy and personal savings work acts as a "green flag" or positive indicator during the early stages of dating. Among Millennials, support for this view reaches 75%, demonstrating a generational trend toward seeking partners with autonomy and economic criteria.

According to the survey, this valuation of financial literacy surpasses the mere possession of wealth. The report highlights that respondents place greater importance on the ability to manage resources and make informed decisions than on net bank balance. This trend is particularly strong among Millennial women and Generation Z men, with 77% of both groups identifying financial competence as a desirable trait. This shift suggests that, in a volatile economic environment, financial preparedness is perceived as a sign of adaptability and future security.

The impact of digital assets on romantic interest

Knowledge about new financial technologies It has also permeated the dynamics of attraction for younger generations. 

According to the survey, more than half of the participants, between 52% and 55%, stated that the familiarity with digital assets and the use of electronic wallets They increase a person's attractiveness. This interest is especially high among young men, who see understanding cryptocurrencies as a sign of intellectual curiosity and modernity.

Although technical knowledge is valued positively by 55% of respondents, physical ownership of these assets elicits a more moderate response. Only 17% of American adults believe that Owning cryptocurrencies directly increases an individual's attractivenessEven so, for the majority of respondents, specifically 64%, digital asset ownership is a neutral factor. 

The above data indicates that users value digital literacy and market understanding over speculative token accumulation, prioritizing academic and practical training in the sector.

Cryptocurrency payments are gaining ground among young people

Beyond intellectual perception, the practical use of digital assets is gradually gaining ground. The Pollfish report reveals that 13% of Generation Z has already used cryptocurrencies to pay for expenses related to their appointmentsThis figure, although a minority compared to traditional payment methods, represents a significant advance in the integration of decentralized finance into social consumption. 

For these users, the use of cryptocurrencies and digital assets in everyday environments is a natural extension of their investment and money management habits.

However, the study also identified significant obstacles to wider adoption of cryptocurrencies. According to the results, participants who do not yet use digital assets to pay in restaurants or entertainment venues cited a lack of infrastructure as the main impediment. For them, the absence of direct payment methods in physical stores has created a gap between consumer interest and the actual execution of transactions. 

The firm's report concludes that, while 31% of Generation Z shows a favorable disposition towards the use of cryptocurrencies in social contexts, the speed of adoption will depend, to a large extent, on how quickly global payment systems integrate blockchain-based solutions during 2026.