Major global brands are already engaging with blockchain and Web3 through the Polygon Network.
Polygon Network is at the forefront of blockchain innovation, being one of the most widely used blockchains by major global brands.
This year alone, the international coffee chain Starbucks, the social network and news aggregator Reddit, the German luxury car brand Mercedes-Benz, the international media and entertainment conglomerate The Walt Disney, the consumer technology company Nothing Technology, the social network Instagram from Meta Platforms, the American news agency Associated Press, the multinational e-commerce company eBay and the luxury fashion house of Italian origin Dolce & Gabbana have announced their entry into the blockchain ecosystem through Polygon Network.
Even the American multinational investment bank JPMorgan and the Singapore Central Bank carried out their first DeFi operation using the Polygon network.
The sidechain blockchain has also welcomed NikeNike, the multinational sportswear, footwear and apparel company, today announced the launch of Swoosh, a Polygon-based NFT digital collectibles platform. Swoosh is part of Nike’s efforts to be at the forefront of Web3.
All of these brands are exploring the potential offered by this blockchain to create new forms of interaction with their consumers and users and begin their journey towards Web3.
Polygon, the on-ramp to the future of the Internet
Polygon, which calls itself “Ethereum’s Internet of Blockchains,” was created as a second-layer scaling infrastructure for the blockchain network, in order to boost the blockchain’s capabilities without compromising its security.
However, today, in addition to being a solution capable of solving Ethereum's main problems, such as high gas fees and transaction speed, Polygon has also become one of the most important global and sustainable Web3 infrastructures.
In June of this year, Polygon Network became a green blockchain, by achieving carbon neutrality.
Thus, thanks to its potential, development and success, more high-profile global companies have become interested in exploring and building new products on this blockchain network.
Global asset management company Bernstein published a report last week recognizing the current potential of Polygon Network in the crypto industry. The company's analysts Gautam Chhugani and Manas Agrawal, authors of the Bernstein report, highlighted that the Ethereum scaling solution has become a “the main gateway to move consumers from Web2 to Web3”, according to CoinDesk.
Polygon's creators have focused on two key areas, Bernstein analysts said: hiring top-level talent and using their business development muscle to reach out to big brands.
The strategies that Polygon Network has implemented, since its rebranding in February 2021, when it was still known as Matic Network, have made it a unique winner of the position to be The Web3 on-ramp for millions of users, Chhugani and Agrawal commented.
An ecosystem in constant development
Despite the difficult times facing the cryptocurrency market, Polygon developers continue to build. Recently, Polygon Network announced that it is working on developing a proof of concept to create exclusive digital collectibles to recognize The Walt Disney employees during special occasions.
Also, the developers of this network announced that Blockchain has been chosen to build the first airport in the Metaverse worldwide.
The constant development and expansion of Polygon’s ecosystem has helped sustain the price of its native token, MATIC, in the market. At press time, MATIC is trading at $0,95 per token, showing an increase of almost 20% in the last month, according to data from CoinMarketCap.
Continue reading: The first airport in the metaverse comes to Polygon
