The world of Cryptocurrencies are becoming part of the general culture, especially in the entertainment and sports sectors. A recent development is the emergence of cryptocurrencies inspired by famous people and soccer players. Strangely enough, some of these tokens have achieved enviable market value.
How do these types of cryptocurrencies emerge? They can arise in two ways: 1) A celebrity from the entertainment or sports world decides launch a digital currency in your name, or inspired by its image; and 2) A company, a group of followers, or a fanatical association, issues a digital currency referring to a very popular person.
In principle, this type of coins has its origin in the so-called memecoins. These are inspired by the famous memes that go viral. To some extent, this strategy seeks to capture the public, because at the end of the day the Cryptocurrencies have never had a value of their own, but rather depend on a subjective value of supply and demand
Famous singers are taking on cryptocurrency ventures
Perhaps the beginning of this trend is the fashion among some celebrities to buy cryptocurrencies, tokens or NFTsIn this way, the world of digital currencies began to merge with the popularity of musical entertainment, and the fame of music stars proved to be an excellent springboard for various digital currencies.
Scientific studies assert that Humans and other primates tend to imitate high-value individualsIn our era, immersed in a society of spectacle, the fame of singers grants them an elevated status in society, which is why many advertising companies hire these personalities as images for their products.
For example, the well-known singer Madonna She is one of the first representatives of the show to support the NFTs (tokens to represent ownership of unique items). She collected several “Bored ape”, arriving at offer 1.3 million for Bored Ape number 3756This caused many people to join the competition for NTFs.
Cryptocurrencies inspired by singers and celebrities
All sorts of situations have occurred regarding this topic. Whether cryptocurrencies appear on the the express desire of a famous singer to have his own cryptocurrency, or by a series of somewhat unusual circumstancesLet's look at some cases below:
- Caitlyn Jenner is the first celebrity to launch his own token, called $JENNERThis token quickly gained a lot of attention and rose in price, but its high market value was short-lived.
- The Australian rapper Iggy Azalea also launched a token called $MOTHER, which arose from a confusing situation. An alleged scammer named Sahil Arora had promoted another token with the singer's name, but she claimed it was fake. Iggy Azalea then decided to launch her own token to prevent counterfeit virtual currencies from exploiting her fame.
- The rapper Rich The Kidoken He found out that there was a token called $RICH with his image. So, he decided to buy all these tokens, but he didn't delete them; instead, he controls and promotes them.
- Another case, although less known, is that of a Nigerian musician named Davido, who created a cryptocurrency called $DAVIDOIn a short time, and to the musician's own surprise, this token went viral and earned him a considerable amount of profit.
The big clubs of European football created tokens of their teams with two intentions: that those tokens are used for club-related purchases (tickets to games, t-shirts, gadgets, etc.); or that act as NTFS collectables, relating to tournaments won or important sports signings.
These tokens were named “the fantokens of football”, with the surprise that they began to be quoted at very high prices in the market. In digital auctions these fantokens They reached incredible prices. But the issue went further because they began to be accepted as a means of payment. True digital currencies!
Now, there is speculation about the possibility of them appearing cryptocurrencies named after star soccer players. It would not be strange to imagine a cryptocurrency called “Christian", or another with the name of"Messi"In any case, they are world-famous athletes; and that fame helps raise awareness of cryptocurrencies and injects them with the added value of these media figures."
In the calendars to come are inscribed the dates of a “club world cup"And"World Cup of national teams”. Could this be the opportunity for cryptocurrencies named after soccer players to emerge? This has already happened with famous singers, so it wouldn't be surprising if this experience were repeated with athletes acclaimed by millions.
