MicroStrategy is encouraging and driving institutional adoption of Bitcoin with its recent conference, which several analysts consider as a bridge for institutions to begin “devouring” Bitcoin. 

This February 3rd and 4th, Michael saylorCEO microstrategy, one of the largest institutional investors in Bitcoin (BTC) in 2020 and this year, it is carrying out a conference where representatives and executives from more than 1.400 companies participate, who are eager to hear, from the hand of this crypto investment giant, their corporate strategies to invest wisely in the cryptocurrency market leader; Also of course, its legal and financial implications.  

On his Twitter account, Saylor expressed that the conference, called «Bitcoin for companies: Legal considerations», is intended to educate executives and representatives of participating companies about the legal considerations involved in investing in Bitcoin. MicroStrategy is a leading business intelligence company in the United States, managing assets of more than 6 billion dollars, of which more than 2 billion are invested in BTC. This company wants to support all those firms and companies that want to understand the importance and benefits that Bitcoin offers as an investment asset and store of value, in addition to encouraging the participation of these companies within the Bitcoin and cryptocurrency markets. 

The conference will be made up of several presentations of 30 minutes and 1 hour, where participants Michael saylor, as CEO of MicroStrategy and individual Bitcoin investor; phong le, who is serving as MicroStrategy's CFO; in addition to presentations by several of the representatives of exchanges and cryptocurrency services and management companies, as well as representatives of companies and legal firms specialized in cryptocurrencies and digital assets.

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More than 100 companies investing in Bitcoin

A few days ago, Saylor revealed that the number of companies that are already investing in Bitcoin exceeds 100, a number that may vary considerably after the conference and the round of presentations end this day. The CEO of MicroStrategy expressed that the Bitcoin market will see the arrival of many more companies and institutional investors in the coming months, and that this will be a key factor that plays in favor of the price and appreciation of Bitcoin. 

In 2020, we saw that the arrival of large institutional players to Bitcoin such as MicroStrategy, Square, MassMutual, among others, favored the price of Bitcoin, raising it above $40.000 USD, thus the arrival of more investors, and the continued scarcity of BTC in the markets, will continue to favor the price of this cryptocurrency in the future. The CEO of ARK Investment Management, Cathi Wood, agrees with Michael Saylor's vision. wood he pointed that the price of Bitcoin can reach up to $200.000 USD and $500.000 USD per unit, if S&P 500 companies invest 1% to 6% of their capital. 

MicroStrategy: Blockchain, Artificial Intelligence and more

“Bitcoin for Business: Legal Considerations” is part of the event organized by MicroStrategy World.Now, which will be held until Friday the 5th, and which is also focused on highlighting the potential of new technologies, such as Blockchain, Artificial Intelligence (AI) and others, for the transformation of today's world. This event will open this February 4 with a welcome presentation that begins at 16:00 p.m. CET Zone (Central European Time). 

At the time of publication, MicroStrategy holds a total of 71.079 BTC, valued at over $2,65 billion, with BTC trading on the markets at a value of $37.300 USD per unit.  

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