Baldomero Falcones, former global president of the multinational financial services company Mastercard, joins the Bit2Me strategic team as Senior Advisor.
Bit2Me, the leading company in cryptocurrencies, Spain, has hired Baldomero Falcones to continue strengthening its strategic team with high-level experts. Falcones has been the global president of Mastercard, the multinational financial services and electronic payments company with more than 1.000 billion cards issued worldwide. He also served as president and CEO of the construction company FCC, listed on the Ibex 35, and as president of the insurance area and director of operations at Banco Santander.
Falcones' arrival at Bit2Me as Senior Advisor will help the company grow the division Bit2Me Card, focused on debit cards.
As a Spanish executive, Falcones has a long track record, experience and recognition in the global financial sector, so his hiring will help Bit2Me to boost and strengthen its presence and commitment in the cryptocurrency and digital asset ecosystem.
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Bit2Me and Mastercard
Falcones' mission within Bit2Me will be to expand Bit2Me Card, the company's debit card service that allows it to offer a next-generation Mastercard connected to the world of cryptocurrencies.
Innovation, present in Bit2Me's DNA
In addition to his extensive career at Mastercard between 2002 and 2006, at FCC and at Banco Santander, Falcones is also the founder of Magnum Industrial Partners, one of the most recognized venture capital firms and the largest in Spain and Portugal. Magnum Industrial Partners is dedicated to mid-market transactions in the Iberian Peninsula.
Baldomero Falcones said that Bit2Me's innovation in its products and services and the leadership and commitment of its work team, led by Leif Ferreira and Andrei Manuel, is what motivated his entry into the Spanish company.
“Innovation is the driving force behind the growth of companies, investors and countries, and Bit2Me has it in its DNA. It is essential for moving forward. These are the keys that have convinced me to join the exciting project led by Leif and Andrei.”.
Prioritizing growth
For his part, Leif Ferreira, founder and CEO of Bit2Me, said that Falcones will be key in the expansion of its products, to ensure that each new cryptocurrency included in Bit2Me is also integrated with the Bit2Me Card.
“Baldomero will help us connect Bit2Me with the more traditional financial system. We mainly have to exponentially bring traditional cards to the crypto world. The goal is that each new virtual currency that we include is incorporated into Bit2Me Card.”
Andrei Manuel, co-founder and COO of Bit2Me, said that Baldomero's extensive experience in the financial world will propel Bit2Me to the next level.
“We seek excellence in the Spanish and international banking, financial and business sectors, and he will help us achieve it”, Andrei assured.
A team of high-level experts
In addition to Falcones, Bit2Me has also signed Zeeshan ferocious, former CEO of Coinbase in Europe already Raul Oliveira, former CEO of Kraken in Europe. Both joined Bit2Me as strategic advisors to improve and boost the company's competitiveness and positioning in the international market.
The incorporation of Baldomero Falcones as Senior Advisor at Bit2Me coincides with the ICO which the company will launch on September 6. On this date, Bit2Me will officially open the public sale of B2M Token (B2M), your own token ERC-20 network based EthereumThis ICO will be the largest one carried out in Spain so far.
Record private sale in Spain
Through a previous private sale round of B2M among private investors, Bit2Me reached a record figure in Spain of 2,5 million euros. Holders of the B2M token will have access to various benefits and advantages in the products and services offered by Bit2Me and, foreseeably, a great revaluation. Those interested in participating in the public offer can do so through https://bit2me.com/es/token.
About Bit2Me
Bit2Me incorporates more than 20 innovative solutions in its Suite of services that allow the purchase, sale, management and storage of digital currencies and euros. The company has private, professional and institutional clients in more than 100 countries around the world and to date has managed operations for more than 1.500 billion euros since its inception.
In January, FORBES magazine selected Bit2Me as one of the most innovative companies in Spain, which will drive change and digital transformation in 2021.
Continue reading: Bit2Me prepares the launch of B2M Token and opens its whitelist of clients
