Latin America became the global engine of Web3 Gaming in just 3 years

Latin America is leading the evolution of Web3 gaming with sustainable models, stablecoin payments, and artificial intelligence, transforming the digital ecosystem from Argentina to Colombia.

The video game industry has ceased to be a mere form of entertainment and has transformed into a complex and dynamic economic ecosystem in South America. In just three years, Latin America has undergone a remarkable metamorphosis, moving from a marginal position to becoming an undisputed leader in the sector. 

This progress is reflected in the market share figures, which climbed from a modest 1,4% in 2022 to reach 11,9% in 2025This explosive growth is due to a maturation of the business model, where product quality and real utility have replaced the volatility that characterized the early years of this technology.

The professional ecosystem in countries like Brazil, Argentina, and Colombia is experiencing a more orderly and predictable expansion cycle. Industry experts point out that this phenomenon coincides with a substantial improvement in technological infrastructure and a long-term vision on the part of local developers. The transition to a professionalized crypto ecosystem allows current projects to focus on user retention and creating immersive experiences that compete with the traditional industry in terms of quality standards.

Talent, technology and expansion: the formula for growth in Web3 gaming in LATAM

The blockchain-based gaming landscape in Latin America is undergoing a firm transformation that combines technological innovation with business stability. 

According to State of the Industry Report 2025According to a report by the Blockchain Game Alliance, high-quality video game releases are driving approximately 30% of the current market growth. This progress is complemented by sustainable revenue models that are replacing the speculative volatility of the sector's early years, consolidating a more predictable and long-term-oriented environment. The overall sentiment among ecosystem professionals is optimistic, with two-thirds confident that Latin American companies are poised for significant expansion into international markets.

Mariano Rubinstein, a member of the Blockchain Game Alliance and an executive at Sura Gaming, emphasizes that Latin America has become fertile ground for the industry thanks to its technical talent and efficient operating costs. These conditions enable projects with a global vision to develop from cities like Buenos Aires or Bogotá, where tech communities are rapidly adopting new digital tools. 

"The data from the BGA's State of the Industry report confirms what we're seeing on the ground: South America's share of the Web3 gaming workforce has grown almost 17 times in just three years, going from around 0,7% in 2022 to almost 12% in 2025… I'm working so hard for LATAM because I know that if we give our builders the right support and visibility, they can shape the future of this industry, not just participate in it."Rubinstein commented.

The integration of artificial intelligence has become essential at this stage, as it drives process automation, the creation of more immersive content, and the optimization of user support. This integration process has strengthened the competitiveness of emerging studios, marking a step toward business maturity that redefines the region's role within the global Web3 gaming ecosystem.

Stablecoins and communities accelerate the digital economy

The Argentine landscape in the Web3 gaming universe reflects a unique combination of technological development and economic resilience. With a foundation of More than 26 million active players With connectivity reaching over 90% of the population, the country has become one of the most fertile markets for multiplatform entertainment in the region. The strength of its digital ecosystem contrasts with the structural challenges of its economy, but it also demonstrates how innovation can thrive even in highly uncertain environments.

The adoption of stablecoins as a payment tool has been a disruptive factor, enabling the processing of capital volumes that already exceed those of traditional credit card networks. This digital financial infrastructure offers an efficient monetization solution in markets with high banking friction, facilitating the immediate and secure receipt of profits by participants.

The role of companies like Sura Gaming has been fundamental in consolidating this new phase through community management and the distribution of international studios. By integrating AI-based solutions and stable payments, these organizations are able to scale brand activations and improve the end-user experience. 

In this new context, competition no longer depends so much on market size, but rather on the ability to build strong communities and operate efficiently. Argentina, with its expanding digital culture, is demonstrating that it can position its developers in a relevant place within the global decentralized gaming landscape.

Latin America reinvents itself as a global digital engine

Latin America's transformation is progressing steadily toward a new prominence. The region is no longer simply consuming foreign innovation, but rather creating, exporting, and competing with high-value intellectual and technological offerings. In this context, the development of digital services and original content demonstrates that South American countries have successfully integrated themselves into the global knowledge economy.

According to the report, the growth of the technology and creative sector reflects a structural shift that has moved beyond the trial-and-error phase. Today, sustainable strategies and established business models prevail, driven by a generation of professionals and entrepreneurs who understand the importance of quality, transparency, and technical efficiency.

With a young, connected population open to innovation, Latin America is uniquely positioned to capitalize on the trends shaping the future of interactive entertainment and digital services. This progress is not a matter of chance, but rather the result of years of investment and collaboration in technological and financial infrastructure, paving the way for more mature and competitive development in the 21st century.